As part of their new urban headphones campaign, 'You Need To Hear This', Phillips unveiled tables you need to hear. Pub goers across east London got a chance to listen to trending music curated specifically for the neighbourhood they were in just by plugging their headphones into bespoke tables. Each table featured hand illustrated typography and iconography inspired by its neighbourhood - all prompting people to plug their headphones directly into the table (Phillips headphones were provided by the bar). The surfaces were entirely handmade using three types of wood: American oak, fumed oak and maple and each used a range of techniques including marquetry, laser etching, wood burning and hand distressing. Created by Ogilvy & Mather London, 'You Need To Hear This' is is a collaboration between Phillips Headphones and Noisey, Vice Magazine's music channel. "You Need To Hear This' is an always-on content platform that's all about giving people amazing music in amazing ways they've never heard before.
You can find more of Ogilvy & Mather's work [here].
No comments:
Post a Comment